Energy drinks or caffeinated beverages?
Regulation remains a sticking point. Ashim Sanyal, Chief Operating Officer of Consumer VOICE, points out that the term “energy drink” is misleading. “The Food Safety and Standards Authority of India (FSSAI) has proposed banning the term ‘energy drink’ and using ‘caffeinated beverages’ instead,” he says.
This shift aims to clarify that these drinks are not health products. While FSSAI is working on setting caffeine limits, no fixed permissible level exists yet. “Excessive caffeine is a public health risk,” Sanyal warns. “It’s addictive and can cause elevated heart rate, high blood pressure, and mental health concerns.”
Healthier alternatives
Experts agree that safer alternatives exist. Gandhi, who is herself a marathon runner, recommends black coffee in moderation, bananas, dates, or oral rehydration solutions (ORS) for athletes. “Soaked dates with a pinch of salt can provide a great energy boost,” she says. These options deliver energy without the risks of excessive caffeine or sugar.
“Energy drinks can be helpful in specific situations, like high-intensity workouts, but they should be used sparingly and under supervision,” Gandhi advises.
A sip a day keeps the stress away, or does it?

